Sensational campaign against discrimination: ‘Summer belongs to fat women’
With the campaign, the government in Madrid seeks to counteract the self-doubt of women and girls (symbol image)
Source: Picture Alliance / dpa / dpweb
Prime Minister Pedro Sánchez’s government wants to use a summer campaign to encourage women to enjoy the beach life without being complacent about their looks. The action photos received a lot of encouragement online – but also a lot of criticism.
DThe Spanish government has launched an action against discrimination against women who want to enjoy the beach and sea in the summer without a “perfect body”. The campaign quickly garnered attention and garnered over 2,000 comments on Twitter on its first day.
In a photo posted by Madrid’s Ministry of Gender Equality, three overweight young women in bikinis are seen having fun on the beach, with the caption “Summer is ours too”. You can also see a brown-haired woman who, after having one breast removed, is standing “topless” by the sea and smiling.
With the campaign, the leftist government of Prime Minister Pedro Sánchez aims to sensitize society in a time of online body cults and photo filters and combat not only discrimination between women and girls, but also culture- and society-related self-doubt. Is.
“All bodies are legitimate and we have a right to enjoy life without any guilt or shame. Summer is for all (women)!” Irene Monteiro, the minister for equal rights, wrote.
Progressive action in favor of women
There was a lot of encouragement online, but not even a little criticism. Some thought that in Spain all women were allowed to go to the beach. “There are some gentlemen who are now saying that we fat ladies were already allowed to go to the beach without permission from the Ministry of Equal Rights. Of course we can, but we have to admit the hatred for showing such bodies who do not conform to the norm,” wrote Equality Secretary Angela Rodriguez Palm.
The left-wing Spanish government has repeatedly attracted attention abroad with its progressive actions in favor of women, who sometimes have a leading character in Europe. For example, Madrid wants to free women from work by law if they have serious rules complaints.
Sexual criminal law was tightened and a campaign against sexist advertising for children’s toys was launched. At political or economic events, female government ministers sometimes refuse to take group photos in which they are the only women.
